Odette
Helping visual products feel considered and easy to explore.
Jewellery and occasion-led accessories, where visual merchandising and the right product grouping shape the experience.
12+ years · 389+ Shopify projects- Agency role
- Jewellery storefront work
- Platform
- Shopify
- Market
- India
- Industry
- Fashion & accessories
What Odette needed from Shopify.
Odette’s jewellery and accessories are strongly driven by imagery, collections, and occasion. Our work focused on a storefront that lets those visual cues lead while keeping product grouping clear.
Jewellery storefront work
The published scope is described in the contribution section below.
Shopify
Visual merchandising · Collection grouping · Mobile product detail
Storefront captures
Archived views document the customer-facing presentation. Commercial metrics are not stated without client verification.
Product and brand cues from Odette.
Odette’s jewellery and accessories use collection and occasion cues to help customers discover a look. Close product imagery provides a different perspective, showing the item itself after the wider visual story has introduced it.
The delivery approach selected for Odette.
Vivek Codes used collection-led merchandising and clean product presentation to connect inspiration with practical detail, particularly on smaller screens where image, variant, and purchase controls must share limited space.
The delivered Odette customer experience.
The Odette captures show the transition from image-led inspiration to a particular product choice. On a smaller screen, the balance between photographs, variant information and purchase controls becomes especially important to understanding that transition.
Desktop and mobile work, in context.
Each verified page capture moves slowly so clients can inspect the structure, content, and responsive detail.
Visual merchandising
Image-led collection and product layouts suited to jewellery and occasion shopping.
Captured from the current live storefront. The brand may have continued evolving the site since Vivek's engagement.
Collection grouping
Clear paths through categories, edits, occasions, and related pieces.
Captured from the current live storefront. The brand may have continued evolving the site since Vivek's engagement.
Mobile product detail
Responsive treatments for imagery, variants, details, and calls to action.
Captured from the current live storefront. The brand may have continued evolving the site since Vivek's engagement.What Vivek Codes did for Odette.
Visual merchandising
Image-led collection and product layouts suited to jewellery and occasion shopping.
Collection grouping
Clear paths through categories, edits, occasions, and related pieces.
Mobile product detail
Responsive treatments for imagery, variants, details, and calls to action.
The decisions that guided Odette.
Accessories may be discovered through an occasion or a collection before a shopper has a specific item in mind. The published Odette scope connects those routes with clean product presentation so that inspiration has a clear path into the catalogue.
- Jewellery commerce
- Visual merchandising
- Collections
- Mobile product UX
Helping visual products feel considered and easy to explore.
Let’s talk about what you need.
If the Odette work resembles a challenge in your store, share the URL, the brief, and the constraint the current Shopify setup cannot solve.