Pepper
Reducing the guesswork in intimates shopping.
Fit-first intimates where sizing confidence, inclusive product presentation, and mobile shopping all matter.
12+ years · 389+ Shopify projects- Agency role
- Fit-led fashion storefront development
- Platform
- Shopify
- Market
- United States
- Industry
- Fashion & accessories

The storefront brief behind Pepper.
Pepper is built around fit for smaller cup sizes, so confidence and clarity matter at every step. Vivek Codes focused on a storefront that supports that proposition through product presentation and sizing guidance.
Fit-led fashion storefront development
The published scope is described in the contribution section below.
Shopify
Fit-first discovery · Sizing confidence · Mobile product UX
Storefront captures
Archived views document the customer-facing presentation. Commercial metrics are not stated without client verification.
A visual direction grounded in Pepper.
Pepper’s fit proposition for smaller cup sizes is central to its product presentation. Imagery shows the garments in context, while sizing guidance supplies the practical detail needed to connect the brand’s positioning with a personal choice.

How the Pepper implementation came together.
Fit information stays close to the product decision, while collection structure and inclusive imagery help customers recognise what is right for them before they choose a size or style.
Pepper across desktop and mobile.
Read the Pepper captures as a fit-led journey, from recognising the product proposition to selecting a style and size. Collection structure and product imagery support discovery, but guidance near the decision remains essential context.
Desktop and mobile work, in context.
Each verified page capture moves slowly so clients can inspect the structure, content, and responsive detail.
Sizing confidence
Accessible guidance and supporting product information near key decisions.
Captured from the current live storefront. The brand may have continued evolving the site since Vivek's engagement.Mobile product UX
Responsive product presentation for a category where many customers browse and compare on mobile.
Captured from the current live storefront. The brand may have continued evolving the site since Vivek's engagement.Fit-first discovery
Clear routes through styles, coverage, fit considerations, and customer needs.
Captured from the current live storefront. The brand may have continued evolving the site since Vivek's engagement.What Vivek Codes did for Pepper.
Fit-first discovery
Clear routes through styles, coverage, fit considerations, and customer needs.
Sizing confidence
Accessible guidance and supporting product information near key decisions.
Mobile product UX
Responsive product presentation for a category where many customers browse and compare on mobile.
Priorities behind the Pepper build.
For Pepper, the category distinction is specific: fit for smaller cup sizes. The recorded work keeps that proposition close to sizing and product presentation instead of relying on general fashion merchandising to explain why the range is different.
- Fit guidance
- Inclusive merchandising
- Product discovery
- Mobile commerce
Reducing the guesswork in intimates shopping.
Let’s talk about what you need.
If the Pepper work resembles a challenge in your store, share the URL, the brief, and the constraint the current Shopify setup cannot solve.