SHOPIFY & SHOPIFY PLUS DEVELOPMENT
Shopify & Shopify Plus development, from custom stores to complex integrations. Work directly with Vivek on your storefront, B2B selling, checkout, and the tools behind your business.
LET’S TALK ABOUT YOUR PROJECT
Share your store and what you want to build or improve. A short outline is enough.
PROFESSIONAL RECOGNITION
Experience you can
put a name to.
View Shopify Plus Partner listing
View Upwork profile
ECOMMERCE & CUSTOM DEVELOPMENT
From B2B and checkout development to your storefront and internal tools, get practical help with the next part of your business.
SHOPIFY & SHOPIFY PLUS
Build around the way your business sells: wholesale customers, international storefronts, and the systems behind every order.
SHOPIFY PLUS CHECKOUT
Make checkout and purchase rules fit your operations with tailored extensions and Shopify Functions, scoped to your store’s needs.
SHOPIFY & SHOPIFY PLUS THEMES
Launch or improve your Shopify or Shopify Plus store with clear product discovery, thoughtful design, and flexible theme sections.
SHOPIFY OPTIMIZATION
Find where shoppers hesitate and turn those findings into practical improvements across Shopify and Shopify Plus stores.
REPEAT PURCHASES
Bring subscription options and retention tools into a consistent shopping experience, from the first order to the next one.
APPS & CONNECTED SYSTEMS
Connect your store with the tools your team uses, or build a web application for workflows that off-the-shelf software cannot handle.
Not sure where to start? Tell me what isn’t working.
Discuss my projectSELECTED WORK & MY CONTRIBUTION
See the work behind the storefronts: store redesigns, custom purchase journeys, and connected commerce tools.
CUSTOM RING BUILDER & STORE DEVELOPMENT
Complete Shopify store development with a guided ring builder, backend configuration logic, and cart and order integration.
My contribution
STORE REDESIGN & DEVELOPMENT
A complete Shopify redesign with clearer catalogue architecture and reusable theme components.
My contribution
CUSTOM APPS & VEHICLE FITMENT
Custom Shopify apps and integrations for truck parts, including vehicle fitment, live product configuration, and dealer support.
My contribution
THEME CUSTOMIZATION & PRODUCT DISCOVERY
Shopify theme customization for an international bags and accessories brand, with product discovery and gifting journeys.
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JEWELLERY THEME CUSTOMIZATION
Shopify theme customization for a New York statement jewellery brand, including layouts, design details, and custom features.
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CORPORATE GIFTING STORE DEVELOPMENT
Shopify store development for a corporate gifting business, with pages built from supplied designs.
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FINE JEWELLERY STOREFRONT
A fine jewellery storefront with diamond discovery, guided ring configuration, and detailed product browsing.
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LUXURY TRAVEL & APPAREL
A luxury travel apparel storefront with collection edits, fit discovery, fabric information, and international shopping.
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SHOPIFY THEME CUSTOMIZATION
Shopify theme customization with product discovery, product information, and clear storefront navigation.
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ART & HOME DECOR STOREFRONT
A wall art storefront with curated collections and clear choices for artwork size, material, and framing.
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SKINCARE STORE DESIGN & DEVELOPMENT
Shopify store design and development for a skincare brand, with ingredient education and a focused product journey.
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STATIONERY & PERSONALIZATION
Shopify theme customization for a luxury stationery brand, with personalization and retail and wholesale shopping paths.
Explore the projectCRO FOR SHOPIFY & SHOPIFY PLUS
Customers need to find the right product, understand why it fits, and feel confident placing an order. Each step deserves attention.
I look at the complete buying journey, then turn the priorities into design and development work you can review.
Help the right product feel easy to find.
Answer the questions that hold a purchase back.
Make selection and order changes feel straightforward.
Keep the path to placing an order clear.
Start with evidence. Improve with purpose. Where analytics are available, they help shape the priorities. Conversion changes should be tested and measured over time.
Vivek Gupta
SHOPIFY & SHOPIFY PLUS DEVELOPER
12+ years in ecommerce
EXPERIENCE YOU CAN TALK TO
I’m Vivek Gupta, a Shopify and Shopify Plus developer with 12+ years in ecommerce. I help businesses connect B2B selling, checkout, storefronts, and the systems behind their operations.
I bring storefront and checkout development together with custom apps, POS tools, and React, Node.js, and PHP applications. You’ll speak directly to the person doing the work, with clear milestones and practical explanations.
Read client feedback“His work is always delivered to the highest standard, on time and at fair pricing.”
A CLEAR PROCESS, FROM DAY ONE
Bring your idea, your store, or the problem you’ve been putting off. We’ll work out the practical next step together.
Share your store, your idea, or the issue you’re trying to solve. A short outline is enough to get started.
We clarify the priorities and agree what needs to be built, how we’ll approach it, and the scope.
Follow the progress, review the work, and check the key customer journeys before an agreed launch and handover.
BEFORE WE GET STARTED
Have a question specific to your store? Share it in the enquiry form.
Ask about my projectI can help with custom themes and storefronts, B2B catalogues and company pricing, checkout UI extensions, Shopify Functions, and connected apps. We start with your business requirements and check your plan, existing apps, and platform capabilities before agreeing the scope.
Yes. We can plan the storefront, product and customer data, redirects, integrations, and testing needed for a move to Shopify Plus. The migration and launch approach depends on your current platform, store setup, and operational needs.
Yes. I build and redesign Shopify and Shopify Plus stores, customize Liquid themes, improve product pages, fix issues, and provide ongoing development. Share your store URL and goals; you do not need a technical specification to start.
Yes. Alongside Shopify and Shopify Plus development, I build custom apps, product builders, POS extensions, and web applications using React, Node.js, and PHP. Internal panels and API integrations can connect your storefront with the way your team works.
Often, a focused improvement is the right place to start. A CRO review can look at product information, mobile navigation, purchase options, the cart, and checkout. Recommendations are prioritized around the issue and available evidence; results need to be measured rather than assumed.
Yes. I can help connect subscription apps such as Recharge, Appstle, Skio, and Loop with your storefront, including purchase options and bundles. Klaviyo integration and email flow setup can also be included in the agreed scope.
Yes. You will work directly with me on the brief, development, progress updates, and handover. If a project needs additional specialists, we discuss that as part of the scope.
We start with your goals and what your business needs. Once the requirements are clear, we agree the scope, milestones, and cost before development begins. You do not need a complete technical brief to get in touch.
Changes are developed and reviewed in an appropriate development or theme preview environment wherever the platform allows. We agree the checks and launch steps for your project. Ongoing improvements and support can then be arranged around your needs.
YOUR NEXT STAGE STARTS HERE
Shopify & Shopify Plus development, a better storefront, or a custom tool your team needs. Let’s talk through it.
Tell me about your project Prefer email? vivek@vivekcodes.com